Download National Cultures And International Competition The Experience Of Schering AG 1851 1950 Cambridge Studies In The Emergence Of Global Enterprise

National Cultures and International Competition: The Experience of Schering AG, 1851-1950 (Cambridge Studies in the Emergence of Global Enterprise)

Christopher Kobrak

Format: Hardcover

Language: English

Pages: 412

Publisher: Cambridge University Press (October 7, 2002)

ISBN: B005ZOG1CC

Format: PDF / Kindle / ePub

Size: 9.6 MB

Downloadable formats: PDF


This history of Schering AG (one of Germany's best known pharmaceutical companies) traces its origins as a pharmacy in the middle of the nineteenth century to the first steps of its re-birth as a multinational corporation in 1950. It reveals the various stages of Schering's development, its relationships to other chemical companies, government, bankers and other shareholders. The book presents this corporate history in the context of Schering's changing and increasingly hostile political, social and economic environment.

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